From Seth Goldstein, the (as I shall refer to them) attention axioms:
And so I have come to think that the solution we are all working towards is based on three variables: attention, information and influence:
- In order to get attention, you need to give information.
- The more attention you want, the more information you need to give.
- There is a finite supply of attention and people want to get as much of it as possible.
- Your influence registers the amount of attention you have control over.
- To be influential is to give little information and control lots of attention.
